Where marketing strategy and culture meet.
Based in New York and Paris, SelfSells* sparks global synergies between award-winning cultural pioneers and socially conscious brands, businesses and institutions. Our work has been featured in/on Forbes, CNBC, The New York Times, Vogue & TED to name a few.
![Sissi Johnson SelfSells Blackgirlsurf John Francis Bourke Laud[HER] SelfSells.jpg](https://images.squarespace-cdn.com/content/v1/5ed95b0616db1b3eca43ed65/1598434742645-SBQ0OMWXEX6AUBNNW6XV/Sissi+Johnson+SelfSells+Blackgirlsurf+John+Francis+Bourke+Laud%5BHER%5D+SelfSells.jpg)
What we do: cultural marketing and communications
We believe authenticity drives success. We honor Africa as our collective genesis and celebrate Her as the world’s future.
Our collaboration with LVMH French fine jewellery Maison Chaumet on the "Trésors d'Afrique" collection is their largest since 1780 and a case study of cultural appreciation in the luxury industry.
SelfSells* creative directed and executive produced ‘Shame’ for multi-Grammy award-winning singer Maxwell. This music visual, featuring an all-Afro-descendant cast with close to a million views on YouTube sparked the #FeelNoShame social media challenge.
Who we are: cultural custodians
selfsells* team and talents are cultural custodians of African descent born, raised, and based across the globe.
Our creatives and thought leaders complement or amplify your brand voice and stories.
Sara Ali, Ministry of Culture, Sudan
Kwena Baloyi, Image Maker 2018 Honoree, Marie Claire
Bisila Bokoko, "Citizen of the World" Awardee, United Nations
Haweya Mohamed, "Most Creative People in Business" Fast Company
Maya Penn, "Oprah's Supersoul 100" OWN
Ellen Elias, "100 Individuals Inspiring Fashion" Vogue US
They trust us.
